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Writer's pictureChohans Fashion

The UK’s Largest Store for Asian Fashion Jewellery and Accessories.

Chohans Fashion: The UK’s Largest Destination for Asian Fashion Jewellery and Accessories


For those seeking the finest in Asian fashion jewellery and accessories, Chohans Fashion is a true treasure trove. With two stunning locations in Birmingham—119-123 Ladypool Road and 31 Alum Rock Road—Chohans Fashion stands as the UK’s largest store specializing in exquisite jewellery and accessories that embody both tradition and modern style. From dazzling necklace sets to intricately crafted bangles and custom-made bridal pieces, Chohans Fashion is your one-stop shop for all things beautiful, bold, and bespoke.


A Spectacular Collection Like No Other


With a sprawling selection that includes over 500 necklace sets, more than 100 earring designs, and hundreds of bangles on display, Chohans Fashion offers an unparalleled range of options. Whether you’re preparing for a wedding, a cultural celebration, or simply looking to elevate your everyday style, our store is designed to meet all your accessory needs. Here’s a closer look at what you can expect to find:


1. Over 500 Necklace Sets on Display


• Our necklace sets are a highlight of the collection, offering intricate designs that range from traditional to contemporary. From Kundan and Polki sets adorned with gemstones to minimalist styles that pair well with any outfit, Chohans Fashion ensures every customer can find something that fits their personal taste.

• Each set is crafted with quality and elegance, making it perfect for special occasions or simply for those who appreciate fine jewellery.


2. 100+ Earring Designs for Every Style


• With more than 100 earring designs available, Chohans Fashion makes it easy to find the perfect pair. Choose from an array of styles, including elaborate chandelier earrings, timeless studs, and traditional jhumkas.

• Our earrings cater to a range of aesthetics, from bold and glamorous to subtle and sophisticated, ensuring every customer finds something they love.


3. Hundreds of Bangles for the Perfect Stack


• Bangles are a staple in Asian fashion, and Chohans Fashion has hundreds of designs to choose from. Whether you’re looking for classic gold bangles, intricately detailed designs, or colorful sets to match a particular outfit, we have it all.

• Our extensive bangle selection lets customers mix and match or find complete sets, creating the perfect accessory to complement any look.


Custom Bridal Jewellery: A Unique Service from Chohans Fashion


When it comes to bridal jewellery, we understand that every bride wants something uniquely hers. Chohans Fashion is proud to offer custom bridal jewellery services, where we can create personalized pieces to reflect your individual style and vision. Here’s what makes our custom services truly special:


Customization Within One Week


• No other store in the UK can match Chohans Fashion’s ability to customize bridal jewellery in just one week. Thanks to our dedicated in-house team of skilled craftspeople, we can create custom bridal jewellery that perfectly suits your needs and style, without the usual long waiting times.

• This rapid customization is ideal for brides with last-minute needs or those who want to make adjustments to their jewellery close to the wedding date. From altering designs to suit specific themes to selecting the perfect gemstones, we work with you to bring your vision to life.


Custom-Made Bangle Sets in a Day


• In addition to custom bridal jewellery, we offer on-the-spot custom-made bangle sets, crafted in a single day. Whether you need bangles in a specific color, size, or style, our team can create the perfect set to complement your bridal attire or any special occasion outfit.

• This unique service means you can leave our store with bangle sets made just for you, ready to complete your ensemble.


Visit Chohans Fashion at Our Birmingham Locations


For the full Chohans Fashion experience, we welcome you to visit our stores in Birmingham, where you can immerse yourself in our expansive collection, feel the quality of each piece, and work with our team to customize jewellery to your specifications. Our stores are conveniently located at:

119-123 Ladypool Road, Birmingham

31 Alum Rock Road, Birmingham


At each location, you’ll find an array of carefully curated jewellery, our expert staff, and a warm, welcoming atmosphere. Our team is ready to assist with everything from selecting the perfect necklace set to guiding you through the customization process, making each visit a memorable one.


Why Chohans Fashion Stands Out


With so many options in the jewellery market, Chohans Fashion has become the UK’s premier destination for Asian fashion jewellery for several reasons:

Extensive Selection: With over 500 necklace sets, 100 earring designs, and hundreds of bangles on display, no other store offers the same variety and quality.

Rapid Customization: Our in-house craftspeople can customize bridal jewellery in just one week and create custom bangle sets on the same day, offering a service that’s unmatched in the UK.

Personalized Service: At Chohans Fashion, each customer receives individual attention, expert styling advice, and tailored service to help you find or create the perfect pieces.

Commitment to Quality: Every item in our collection is crafted with the highest standards of quality and durability, ensuring that your Chohans Fashion jewellery will last for years to come.


Final Thoughts


Chohans Fashion is more than a jewellery store—it’s a destination for those who appreciate style, craftsmanship, and tradition. From our expansive collection of necklace sets, earrings, and bangles to our rapid, in-house customization services, Chohans Fashion is proud to provide a unique shopping experience that can’t be found anywhere else in the UK.


Visit us at Ladypool Road or Alum Rock Road, or explore our online collection, and discover why Chohans Fashion is the UK’s largest and most beloved store for Asian fashion jewellery and accessories. With Chohans Fashion, you’re not just buying jewellery—you’re investing in pieces that celebrate beauty, tradition, and individuality.

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